Brella

Keep calm and Brella on

Product & Need

Taiwan is rainy - Brella is a service platform to protect people from the shower on the road or from unnecessary sun exposure

Where and how?

Brella locations in Taipei City - Transportation sites, tourist Centers & Hotels. Download from Google Play or Apple Store See Brella in action https://www.youtube.com/watch?v=BsLNZSB5Tvg

Brella Analysis

It works!

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Product

Umbrella Rental Service

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Place

Everywhere with a lot of people: hotels, campus, MRT & tourist spots!

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Price

A mere 5TWD per 30 minutes!

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Promotion

Social media ads

SWOT Analysis

  • S - Umbrellas are daily necessities
  • W - Susceptible to weather
  • O - Sharing economy is trending
  • T - Users have different moral ethics, may attract imitators

What People Are Saying About Our Product

Angelo Perara

Brella is targeting an almost blue ocean market, looking forward to hearing more about its development

Angelo Perara
Chairman, Worldwide Umbrella Association
Riya Ventila

Their design is beautiful and attracts even the most trendy customers

Riya Ventila
CEO, Umbrellas United
john Doe

Their application and rental technologies are cutting-edge

john Doe
CTO, Rainy Day Technologies

Where and how?

Brella locations in Taipei City - Transportation sites, tourist Centers & Hotels. Download from Google Play or Apple Store See Brella in action https://www.youtube.com/watch?v=BsLNZSB5Tvg